Jesús Andrés Sánchez is a technology and marketing expert with over 25 years of experience. As Vice President of Marketing and CMO at Open International, he has led the company’s global expansion and the positioning of Smartflex in 19 countries. Recognized for his leadership in high-performance teams, he has developed strategies that strengthen the brand and generate demand in sophisticated markets.

Jesús Andrés has been an international speaker at key technology and utility events in Latin America and the United States, where he has shared his vision on Smart Cities and the future of utility services. A Systems Engineer with a postgraduate degree in Marketing from Pontificia Universidad Javeriana and a diploma in Entertainment and Media Management from the University of Palermo in Argentina, Jesús Andrés combines his strong technical background with a strategic vision to strengthen the IT sector and the business landscape in the region.